Balmforth & Co

VendSmart Optic Media

Our brand new VendSmart Optic Media provides the future of vending. Offering industry-leading technology to help drive sales and consumer satisfaction. It is an intuitive vending machine offering a range of products, media features, payment types and sustainability features.

Refreshment Systems Machine Page



The VendSmart Optic Media hits hard. With a 49″ full HD display, this machine is ideal for any industry that wants to step into the future. The Optic Media is perfect for advertisements, instruction guides, allergy information and more. Product selection has been made easy with the 3-step tap.


  • Adjustable tray height
  • Telemetry enabled
  • Trays can be changed to spirals, double spirals and belts
  • Belts can be coupled together to deliver different products
  • Universal slots, compatible with a wide range of cold drink products
  • LSR technology enabled
  • Virtual shopping cart
  • LED lighting and power-saving mode
  • Strong metal plate & support bar to help reduce jams
  • Remote control management system that can be accessed using a PC or phone. Making it easy and quick to change products, videos, images and pricing
  • Energy-saving compressor to keep products cold and fresh
  • Support 4G, WIFI, LAN.

Our VendSmart Optic Media offers the complete vending experience. Ideal vending machine for high footfall areas. The shopping cart facility, media screen and 3-step tap make it super easy to use and intuitive for end-users.

Why not add sandwiches, fruit, ready meals and so much more? With the added ability to change the trays, you can now have multiple belts working together to deliver products that you actually want.

Dimensions: W: 1180 H: 1920 D: 855

Get in Touch


Our customers are at the heart of everything that we do. If they are not achieving their goals then neither are we. Their satisfaction is very important to us and we believe that delivering what our customers want and need, means that we can form a long-lasting partnership.

We’ve been using RSL now for well over 10 years. In a highly competitive market they have always maintained top quality products and service. Professional, innovative and reliable but with a personal friendly touch, I would have no hesitation in recommending their services.

Keoghs Solicitors

We approached RSL after finding out that they could supply the Vitro coffee machines (which we wanted in our new offices). They were able to offer us the best solution to meet our needs. We are so happy with the service that we have received so far, that we are looking to use them in some of our other sites.

Virgin Money

With the help of RSL, we now have a machine that meets demand, makes a delicious drink and is easy to use. We’re delighted with the service that we are now looking to add further machines to different areas on campus.

Leeds City College